Influencer and Content Creator Insurance
Covers injury or damage while filming in public or your studio
Add equipment coverage for your cameras, mics and laptops
Covers defamation, trademark or breach-of-contract claims
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Instant Coverage
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What does insurance for social media influencers cover?
Social media influencer insurance helps protect influencers, content creators, and other media professionals from the cost of risks associated with creating and sharing online content. Common risks include:
- Copyright, trademark, or intellectual property disputes
- Libel, slander, or defamation claims
- Breach of contract with brands or clients
- Third-party bodily injury or property damage
- Loss or damage to content creation equipment
BizInsure understands the insurance needs of social media influencers. Compare quotes, choose coverage, and buy online—all in minutes.
Why do social media influencers need insurance?
Social media influencers may consider insurance to help cover the cost of claims, lawsuits, and other unexpected expenses. Depending on the type of work you do, Professional Liability, General Liability, or Tools and Equipment insurance may help protect your business.
Creating content is more than posting videos or photos—it’s running a business. As your audience, sponsorships, and brand partnerships grow, so does your exposure to legal and financial risks. Having insurance can help you focus on growing your brand with confidence.
What types of insurance do social media influencers need?
BizInsure offers a broad range of insurance solutions tailored to suit the insurance needs of YouTubers and social media influencers to protect against negligence and third party claims.
General Liability insurance
General Liability Insurance covers your business if a third-party is injured, or their property is damaged, a of your business activities or services. It covers legal costs compensation costs. We offer coverage up to $1 million per occurrence and $3 million in the aggregate.
Professional Liability insurance
Professional Liability insurance, also known as Errors & Omissions insurance protects you against claims of negligence, misrepresentation or mistake, resulting in financial loss to a third party. We offer coverage up to $1 million per occurrence and $3 million in the aggregate.
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How much does social media influencer insurance cost?
General Liability insurance cost for social media consultants starts from $28.86 per month and Professional Liability insurance for social media consultants start from $33.21 per month.
Factors influencing cost
- Risks of the industry
- Coverage level amount
- Annual turnover
- Number of employees
- Claims history
The pricing information on this page is general in nature and provided for illustrative purposes only. It does not take into account your specific circumstances, business operations, or risk profile. Actual premiums vary based on your profession, location, claims history, and other factors.
Get flexible coverage to match your needs
Get customized coverage levels designed specifically for content creators and social media consultants.
Factors influencing cost
- Risks of the industry
- Coverage level amount
- Annual turnover
- Number of employees
- Claims history
*BizCover’s Customer Average Monthly Payment Report is based on 1 July 2024 to 30 June 2025 and presented as a guide only. It may not reflect pricing for your particular business, as individual factors will apply.
Get flexible coverages to match your needs
Get customized coverage levels designed specifically for content creators and social media consultants.
Unsure how much to choose? Think about:
- Statutory professional requirements
- Coverage required by contracts
- Number of employees being covered
- Your contract value
- Worst case scenario claim size
Frequently asked questions
Per-occurrence and aggregate limits both refer to the maximum payout of an insurance policy, but in different settings.
Per-occurrence limits are the maximum amount a policy will pay for any one incident or claim. Aggregate limits are the maximum amount that will be paid over the duration of the policy.
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